Author(s): Kalpesh Prajapati, Viral Bhatt


DOI: 10.5958/2321-5828.2019.00122.0

Address: Kalpesh Prajapati1, Dr. Viral Bhatt2
1Research Scholar, Indus University, Ahmedabad
2Director, SAL Institute of Management, Ahmedabad
*Corresponding Author

Published In:   Volume - 10,      Issue - 3,     Year - 2019

Cite this article:
Kalpesh Prajapati, Viral Bhatt. A Study on Perception of Brand Extension by FMCG Consumer in Ahmedabad. Res. J. Humanities and Social Sciences. 2019; 10(3):747-753. doi: 10.5958/2321-5828.2019.00122.0

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DOI: 10.5958/2321-5828 

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